Music Video Purposes

- Revenue Generation
- Marketing Mix : Promotion (Artist or Single)
- Product Promotion (Product placement)
- Controversy ( Race , Sex , Religion , Politics )
-  Artist; More money ( Sponsorship , Sales , Record deals)
- Record Company; Higher single or album sales = More profit


Controversial Videos
- Aphex Twin - Window Licker
- Madonna - Feels like for a girl
- Erykah Badu - Window Seat
- Justice - Stress
- MIA Born Free
- Rihanna - S&M
- TATU - All the things she said